If you have an amazing product or affiliate product, then all you need to do is create an amazing landing page to sell it and then send people there.

It’s a very simple model and it works every time.

Or at least it does when you get the individual ingredients right. And one of the key ingredients here is your landing page and the text you use here. This is your sales script and this is what you’re going to be using to make your product sound like something your audience has to buy right away. So how do you go about writing in a way that really motivates people to buy? Here are some top tips that can really help.

Use Questions

What can help you to engage people in your text more? Rhetorical questions of course! Just like that one A rhetorical question might not require an answer but it immediately feels like we’re being spoken to which makes us sit up and take notice. What’s more, it makes us pause and reflect on what we’re reading which engages us more in the text.

Use a Narrative

Stories are highly powerful. Few things have the ability to engage us or get us to emote in quite the same way that a story does. And when you use your stories in the right places, this will get your audience to read and keep reading. Have you ever stayed up all night watching a film you didn’t enjoy? That’s because you wanted to see how it ended; which in turn comes from our desire to listen to stories!

Allay Fears

Remember that as your reader looks through your script, they are going to have a little voice in their head going ‘yeah right’ and ‘heard it all before! Your job then is to silence that critic and to explain why your product is different. Instead of trying to avoid the possible criticisms of your product or service, tackle them head on and demonstrate why they aren’t actually applicable in your particular case.

Add Urgency

When you make a sales script, your goal is to encourage an immediate conversion. You don’t want them to go away and ‘think about it’ because they’ll only be likely to buy in the short term once they’ve read the rest of your persuasive script. Add to the urgency then by explaining that you only have X left, or that the price will go up soon.

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Top 4 Tips For Writing An Effective Landing Page

27 thoughts on “Top 4 Tips For Writing An Effective Landing Page

  • June 30, 2017 at 10:13 am
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    These are great tips. Grabbing your reader’s attention right from te start is what will get them spending time on your page. I especially love the bits about allaying fears and adding urgency, I will take that with me today. Thanks for sharing.

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    • July 1, 2017 at 12:43 am
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      Thank you

      Reply
  • June 30, 2017 at 10:23 am
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    Thanks for sharing these useful tipsπŸ˜ŠπŸ˜‰
    I am also a blogger, Here is my blog – https://www.glanceinfo.com

    I used to post articles on Technology updates, Smartphones, gadgets, etc. If interested, You can Guest Post on my blog and get 2 backlinks πŸ˜‰

    Reply
    • July 1, 2017 at 12:42 am
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      Thank you

      Reply
    • July 1, 2017 at 12:43 am
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      Thank you

      Reply
  • July 1, 2017 at 4:43 am
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    Very useful information…this small and useful tips helps to write better..thank you so much for sharing

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    • July 1, 2017 at 12:40 pm
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      Thank you

      Reply
  • July 1, 2017 at 6:42 am
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    These are very helpful tips! Thx!

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    • July 1, 2017 at 12:41 pm
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      Your welcome

      Reply
  • July 2, 2017 at 12:57 am
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    Very useful tips worth sharing and utilizing . πŸ‘Œ

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    • July 2, 2017 at 1:00 am
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      Thank you

      Reply
  • July 2, 2017 at 4:42 am
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    I’ve pinned this to share with others…

    Reply
    • July 6, 2017 at 12:01 pm
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      Thank you

      Reply
  • July 6, 2017 at 3:39 pm
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    Great and useful article! I believe in stories. We humans love stories and understand and can relate to. If you want to Join our Pinterest group board let me know. You can share content related to Blogging and writing and marketing.

    Reply
    • July 6, 2017 at 5:22 pm
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      Thank you

      Reply
    • July 6, 2017 at 5:22 pm
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      Thank you

      Reply
  • July 6, 2017 at 6:12 pm
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    Wow! So simple, but brilliant! You’re right! I’ll have to take these tips and improve my landing page (as well as the intro of blog posts). Thank you.

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    • July 6, 2017 at 6:48 pm
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      Thank you

      Reply
  • July 7, 2017 at 8:35 am
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    These are tried and tested Tips for creating landing pages that convert.

    Website owners have to take trouble and spend money (eg Facebook Ads) to drive people to a landing page.

    If page visitors discover that the LP content done not resonate with them, or worse it was just Click Bait, is a huge loss to the website owner.

    Your 4 tips of using questions, telling a story, allaying a site visitors fears (30 day no question asked money back policy), and finally adding a sense of urgency is the site visitor, (a timer counting down for instance), are all terrific ways of increasing your landing page conversions.

    Thanks so much for sharing.

    Warmly

    Ivan Bayross

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    • July 7, 2017 at 7:25 pm
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      Thank you for your comments. For anyone selling or providing a service must understand true process of story telling and call to action is a must.

      Reply
  • July 9, 2017 at 12:06 am
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    Awesome stuff, I’ve recently created a youtube channel to increase exposure for my products so I’ll definitely be using these tips to understand my customers.

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    • July 9, 2017 at 10:05 pm
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      Thank you for your comment. YouTube is an excellent way to drive traffic your landing page or website

      Reply

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